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Here are some of my favorite lines that I use in the salon everyday!

I only use the cleanest, sustainable brands that practice the principles I believe in.

Innersense Organic Beauty

Innersense Organic Beauty is a premium haircare line crafted with clean, certified organic ingredients to nourish hair and scalp while minimizing exposure to toxins. Known for its eco-conscious approach, Innersense products are free from harsh chemicals, sulfates, and synthetic fragrances, making them ideal for sensitive skin and those seeking a healthier beauty routine. Their range includes shampoos, conditioners, styling products, and treatments designed to enhance natural hair texture and promote overall hair health—all while aligning with sustainable, cruelty-free practices.

Some of my favorite products include the Color Harmony Shampoo and Conditioner, Sweet Spirit Leave-In Conditioner, I Create Lift Volumizing Foam, Serenity Smoothing Cream and I Create Shine.

Afterworld Organics

Afterworld Organics is a clean beauty brand specializing in high-performance, plant-based haircare and styling products. Their formulas are crafted with certified organic and biodynamic ingredients, free from synthetic chemicals, sulfates, and artificial fragrances. Designed for professionals and individuals who value sustainability, Afterworld Organics prioritizes eco-friendly practices, cruelty-free standards, and biodegradable packaging. The brand is celebrated for its minimalist, ingredient-conscious approach that delivers effective, natural results without compromising health or the environment.

Some of my favorite products include Hair Glow, Moisture Lock, Hair Healer and Grooming Lotion.

Cult + King

Cult + King is a revolutionary beauty brand blending high-performance haircare and skincare with a strong commitment to sustainability, style, and self-expression. Known for its refillable, design-forward packaging and clean, plant-based ingredients, Cult + King offers products free from harmful chemicals like parabens, sulfates, and synthetic fragrances. Their bold ethos challenges the beauty industry's wastefulness and overconsumption, making them a favorite for eco-conscious professionals and clients. With a focus on authenticity and creativity, Cult + King inspires individuality while protecting the planet.

Some of my favorite products include Jelly, Setspray, Tonik and Style.

Reverie

Reverie is a luxury haircare brand celebrated for its handcrafted, botanical-based formulas that prioritize hair and scalp health. Created with ethically sourced, organic ingredients, Reverie products are free from harsh chemicals, sulfates, and synthetic fragrances, making them gentle yet effective for all hair types. The brand combines minimalist design with a sustainable approach, ensuring every product aligns with eco-conscious and cruelty-free standards. Reverie’s collection delivers refined, natural results while elevating everyday haircare into a self-care ritual.

Some of my favorite products include Milk, Ever, Rake and Eros.

Use code JENNIFERALDEN for 15% off your first purchase!

Kitsch Hair Tools

Kitsch Hair Tools are designed with style, functionality, and sustainability in mind. Known for their chic aesthetics and eco-friendly materials, Kitsch offers a range of high-quality tools, including heatless curling sets, satin scrunchies, and detangling brushes, that are gentle on your hair and reduce damage. Perfect for creating effortless, healthy styles, Kitsch products are ideal for those who want salon-quality results with a touch of elegance

Sparrow for Everyone

.Sparrow for Everyone is a clean, natural haircare brand devoted to sensitive hair and skin. Their thoughtfully crafted products harness nourishing ingredients—like jojoba oil and natural, biodegradable silicone substitutes—to deliver lightweight hold, added shine, and effortless style without the harsh chemicals. Proudly vegan, cruelty-free, and eco-conscious, they champion a mindful approach to beauty that cares for both you and the planet. Use code JENNIFERALDEN for 20% off your purchase!

Arete / O&M / Oway

Arete offers organic, small-batch haircare with clean ingredients for healthy hair and scalp.

O&M provides ammonia-free, clean haircare and color products focused on scalp health and sustainability.

Oway delivers biodynamic, organic haircare and color with a focus on eco-friendly, high-performance solutions.

Use code HHT3118 for $5 off your first order!

Evo / Cezanne / Olivia Garden

Evo is a clean, cruelty-free haircare brand offering high-performance, sulfate-free products with a touch of humor and a focus on sustainability.

Cezanne provides formaldehyde-free smoothing treatments that tame frizz, strengthen hair, and maintain natural texture safely.

Olivia Garden designs innovative, professional-quality hair tools, including brushes, combs, and accessories, built for precision and durability.

Malibu C

Malibu C is a professional haircare brand known for its high-performance, cruelty-free products that focus on detoxifying and restoring hair health. Specializing in treatments that address scalp and hair concerns like build-up, dryness, and damage, Malibu C uses naturally derived ingredients to deliver clean, effective results. Their customizable treatments are popular for both salon professionals and at-home use.

Sutra Thermal Round Brush

Elevate your hair care routine with Sutra's IR Infrared Thermal Styling Brush. Featuring exclusive Healthy Heat™ technology, this innovative brush combines Far Infrared and Ionic benefits with a Tourmaline-infused ceramic barrel to deliver even, controlled heat for glossy, frizz-free finishes. Its digital temperature controls up to 450°F and lightweight, ergonomic design ensure fast, efficient styling for all hair types. Enjoy salon-quality results at home—and take 20% off your purchase with coupon code JENNIFERA20

Hairstory

Hairstory is a clean haircare brand focused on simplifying hair routines with non-toxic, eco-friendly products. Known for its revolutionary New Wash, a sulfate-free alternative to traditional shampoo, Hairstory offers a range of haircare solutions that cleanse, hydrate, and restore without harsh chemicals. The brand emphasizes sustainability, using refillable packaging and plant-based ingredients to care for both hair and the environment.

Mary Ruths Vitamins

Looking for the best vitamins to support healthy hair growth? MaryRuth’s has you covered! Their clean, high-quality supplements are packed with essential nutrients to promote strong, vibrant hair from the inside out. From biotin-rich liquid multivitamins to specialized hair growth gummies, MaryRuth’s formulas are designed to nourish your strands while also supporting overall wellness.

Get 15% off your first order with my exclusive affiliate code: JENNALDEN at checkout! Shop now and give your hair the nourishment it deserves. 🌿✨